Marketing and Corporate Videography Workshop

This week Wilton Scholars from Year 7 and 8 participated in a superb business enterprise workshop.

Pupils were asked to team up and create a company name, logo and strap line. They explored the psychology of shopping habits and used these to enhance their creativity when pitching to an audience. Groups were then asked to create an advertising campaign for an everyday product such a rolling pin or ball of string.

Once each team received feedback to hone their presentation skills, they were then given the task of creating a corporate video to promote the school Library. Working directly with a professional videographer, pupils were given advice about lighting, framing and sound management and acoustics. The finished video, which advertises and promotes the different opportunities and resources available within the school library, will be available for viewing on the website shortly.

Well done to all the pupils involved and thank you to Mrs Doran and the Wilton Trust for creating this opportunity for our pupils to put their Lerpoolian learner traits of purpose, passion and challenge into action.